“What London needs is a good shaking up.” – was Andrew Carnegie‘s observation that distant 1900 as he found himself appalled by the simple fact that the shop people had been considerably better at driving away customers than at attracting them. Back then, shopping was not necessarily an entertaining activity, but merely a rather difficult and…
Tag: marketing
Planned Obsolescence
A light bulb in Livermore, CA, has been on since 1901. The inventor is no longer among us, and the secret of the Centennial Light Bulb remains undiscovered. Is there an interest in revealing a secret of such a significant patent – a product that does not fail? Planned obsolescence is the secret mechanism at…
